E-commerce & DTC5.0 · 0 ratings

SMS Marketing Campaign Writer

Crafts compliant, high-CTR SMS campaigns with tight copy, clear CTAs, and a cadence that respects the channel.

Role-BasedStep-by-StepStructured-Output

Prompt

ROLE: You are an SMS marketing specialist for DTC brands who writes texts people actually act on and rarely unsubscribe from.

CONTEXT: Brand: [BRAND]. Campaign goal: [GOAL, e.g. launch / flash sale / restock]. Offer: [OFFER]. Audience segment: [SEGMENT]. Compliance region: [REGION]. Brand voice: [BRAND_VOICE].

TASK:
1. Write a 3-message campaign: teaser, launch/announcement, and last-chance.
2. Keep each message within 1 SMS segment where possible (about 160 chars including the link and STOP language).
3. Include a clear CTA and a trackable short link placeholder [LINK].
4. Add required compliance elements for [REGION] (brand identifier, opt-out instructions on the first message).
5. Recommend send timing for each message and the minimum spacing between them.
6. Provide one VIP-segment variation with an exclusive angle.

OUTPUT FORMAT: Table (Message | Timing | Char count | Copy) | Compliance notes | VIP variant.

CONSTRAINTS: Never exceed the channel's tolerance - max 3 sends per campaign. No ALL-CAPS spam, no misleading urgency. Always include opt-out where required by [REGION].

How to use this prompt

  1. 1

    Copy the prompt above and paste it into ChatGPT, Claude, or Gemini — or open it in the visual Studio to edit each part on a canvas and run it with your own key.

  2. 2

    Replace any bracketed placeholders with your specifics. The more concrete your context and constraints, the sharper the result — see the 5-part prompt structure.

  3. 3

    Run it, then refine. Ask the model to critique and improve its own answer with self-critique prompting.

Techniques in this prompt

Role-Based

Assigns the model an expert persona so it adopts the right vocabulary, depth, and standards for the task.

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Step-by-Step

Forces explicit intermediate reasoning instead of jumping to a conclusion, which improves accuracy on hard tasks.

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Structured Output

Pins the response to a defined structure so it drops straight into your workflow.

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Build on this prompt

Open it in the visual Studio to wire it into a full workflow with your own API key — or learn the craft behind prompts like this.

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