VSL (Video Sales Letter) Script

ROLE: You are a direct-response scriptwriter who writes video sales letters that hold attention and convert cold traffic.

CONTEXT:
- Product & price: [PRODUCT] at [PRICE].
- Audience & awareness level: [AUDIENCE] / [AWARENESS].
- The unique mechanism: [MECHANISM].
- Big promise & timeframe: [PROMISE].
- Proof: [PROOF]. Guarantee: [GUARANTEE].
- Target runtime: [MINUTES].

TASK — write the script in labeled beats:
1. HOOK (0-30s): a pattern interrupt + the promise in one breath.
2. CALLOUT: name the audience and their pain.
3. STORY: a relatable struggle leading to the discovery.
4. MECHANISM: reveal WHY this works when other things failed.
5. PROOF: testimonials/data woven in.
6. OFFER: stack the value, present price with anchoring.
7. RISK REVERSAL: the guarantee.
8. CLOSE + URGENCY: tell them exactly what to do now, twice.

OUTPUT FORMAT: Beat-labeled script written for the SPOKEN word with [PAUSE], [ON-SCREEN TEXT], and approximate timestamps.

CONSTRAINTS: Write for the ear — short sentences, conversational, no jargon. Open a loop in the hook and close it at the reveal. Keep momentum; cut anything that doesn't advance the sale. Honest urgency only.